AUREXCONSULTING Book a consultation

Consulting & workforce solutions · Nagpur · Pan-India

We don't own the salon. We build the system that makes it successful.

Aurex works with salon owners, investors and beauty brands to fix the two things that decide every salon's future: the right people on the floor, and clients walking in through the door.

Our approach

Three things run every successful business.

Most problems in a salon trace back to one of these. We study all three, then fix them in order.

People.

Hiring, training, grading, salary structures and career paths, so good staff stay and grow with you.

Process.

SOPs for every department, from front desk and service flow to inventory, hygiene and daily reporting.

Performance.

Targets, incentives, client retention and profitability reviews, measured monthly and acted on.

Turnkey salon setup

Planning to open a salon? We do it all, from interiors to daily running.

You invest. We handle every step: the site, the design, the team, the launch and the first months of operation, until the salon runs on its own.

One partner, one plan, one point of contact. No juggling between interior designers, vendors, recruiters and marketing agencies. Aurex coordinates everything and reports to you.
  1. Feasibility & location

    Market study, site selection, investment budget and expected return.

  2. Concept & brand

    Salon name, positioning, service menu and pricing for your target client.

  3. Interior & layout

    Design, station planning, plumbing, electrical and lighting, with contractors managed by us.

  4. Equipment & products

    Furniture, chairs, machines, tools and opening stock from trusted vendors.

  5. Licences & systems

    Registrations and licences, salon software, billing and SOPs set up before opening.

  6. Hiring & training

    Manager, stylists, therapists and front desk recruited and trained to your standard.

  7. Pre-launch marketing

    Social media, launch offers, local promotion and corporate tie-ups to fill the opening weeks.

  8. Launch & run

    Grand opening, then hands-on support in daily operations with monthly reviews until the salon is profitable and stable.

Consulting practices

Thirteen practices. Every angle of the salon business.

Take one practice for a specific problem, or bring us in for the complete system.

Operations

Salon business consulting

Daily operations, sales, profitability and SOPs for running salons.

Launch

New salon setup

Turnkey: from location and interiors to hiring, launch and daily running.

Growth

Expansion

Opening the next branch without losing quality or control.

Growth

Franchise

Franchise model, manuals, partner selection and audit systems.

People

HR & manpower

Org structure, designations, salary bands, hiring and retention.

People

Training & education

Technical, grooming and service training with certification.

Clients

Marketing

Local and digital marketing that brings measurable walk-ins.

Clients

Sales

Upselling, memberships, packages and front-desk conversion.

Control

Inventory & purchase

Stock control, consumption norms and smarter product buying.

Control

Financial & profitability

Service-wise margins, cost control and monthly P&L reviews.

Systems

Technology & AI

Software, automation and reporting that save the owner's time.

Strategy

Brand & business strategy

Positioning, pricing and a clear three-year growth plan.

Industry

Distributor & product companies

Salon channel strategy, education teams and market reach.

Beyond consulting

Everything a salon needs, from one partner.

Workforce solutions

Trained, verified staff for salons and service businesses, placed and supported.

  • Stylists, therapists, managers, front desk
  • Ready teams for new branches
  • Replacement support

Aurex Academy

Skill development that creates employment for young people from every background.

  • Beauty and wellness courses
  • Government skill programs: nursing, plumbing, clerical and more
  • Career counselling for students

Salon software

One system for the front desk, the floor and the back office.

  • Billing, services, CRM and client app
  • Full HRMS with attendance and payroll
  • Reports for owners

Product supply

Professional and retail products sourced from leading brands at partner pricing.

  • Hair, skin, nail, body and makeup
  • Disposables, tools and machinery
  • Buying guidance for each salon

Partner salon membership

A tie-up for salons that want ongoing support instead of one-time advice.

  • Consulting, software and product buying together
  • Digital marketing and client retention
  • Regular audits and reviews

Other industries

The same People, Process, Performance method for service businesses outside beauty.

  • Retail, hospitality and wellness
  • HR systems and SOP libraries
  • Manpower planning
Anil Adamane in a cream bandhgala suit
35Years in the
salon industry

Leadership

Anil Adamane

Founder, Aurex Consulting

Anil Adamane founded Bellezza, the unisex salon concept that began in Nagpur and grew across Maharashtra, Gujarat, Chhattisgarh and Madhya Pradesh. Today he leads Legaato hair and skin studios.

Aurex brings that experience to salon owners who want to grow the right way, supported by a consulting team that has built complete operating systems for multi-branch salon chains.

Founder, BellezzaFounder, LegaatoNagpur

How we work

An engagement that fits your stage.

Every business is different, so we don't publish fixed rates. After a discovery call we propose the model and fee that suits your goals.

ConsultingExpert advice on a defined problem
ProjectSetup, launch or turnaround
RetainerMonthly ongoing support
TrainingPrograms for your team
ImplementationWe put the system in place
Performance-basedFee linked to results

Who we work with

Salon ownersSingle salon to multi-branch
New investorsFirst salon, done right
Franchise brandsSystems that scale
Product companiesSalon channel growth
Students & professionalsCareer planning
Other industriesService businesses

Contact

Tell us what's holding your business back.

Share a few details and we'll set up a discovery call. Based in Nagpur, working with clients across India.

Phone / WhatsApp+91 — to be added
Emailto be added @aurexconsulting.in
Websiteaurexconsulting.in